Social · Check twitter-card
Twitter card meta tags
Meta tags in your <head> (twitter:card, twitter:title, twitter:description, twitter:image, twitter:image:alt) that control how X/Twitter renders your URL when shared. Distinct from Open Graph but usually shares the same image and description.
Why it matters
The case for twitter card
X still has meaningful traffic for service-business shares. Without twitter:card, your share renders as a plain blue link instead of a card with image and description — significantly lower click-through. Most platforms fall back to Open Graph if Twitter cards aren't set, but explicit cards override the fallback.
How this audit checks it
What we actually look at
We parse the homepage HTML <head> for twitter:card. PASS if present; WARN if missing.
Copy-pasteable fix
Snippet to drop in
<meta name="twitter:card" content="summary_large_image">
<meta name="twitter:title" content="Your Business Name — Trade in City">
<meta name="twitter:description" content="One sentence about what you do.">
<meta name="twitter:image" content="https://yoursite.com/og-image.png">
<meta name="twitter:image:alt" content="Your business logo or hero shot">Steps
How to apply it
- Add the snippet to your homepage HTML <head> section
- Reuses the same og-image.png you created for og:image
- twitter:image:alt should match og:image:alt (AI assistants and screen readers both read it)
Common mistakes
What goes wrong
- Using twitter:card="summary" when you want the large-image card (use "summary_large_image")
- Forgetting twitter:image:alt — accessibility AND AI-readability gap
Other checks in the baseline
Continue your audit walk-through.
Next step
See how your site scores.
Run the free 13-point audit on your URL — takes ~10 seconds, shows exactly which checks pass and fail with copy-pasteable fixes.